HOTEL MARKET INTELLIGENCE

Know what your competitors are doing.
Before they get ahead.

StayRival compares your hotel to its competitors, tracks how your market evolves and recommends the actions to take to get ahead.

Free competitive report · No credit card · Takes 2 minutes
01We find the hotels competing around you
02You confirm your real competitive set — 2 minutes
03You get your Rival Score and your first recommended actions
Miami Beach · 8 competitors
LIVE
The Meridian Hotel
Dropped weekend rates by 14%
↓ RATE
Ocean House
Launched “Stay 3, Save 20%”
OFFER
The Palms
Google rating 4.2 → 4.4
★ REP
The Surf Club Hotel
Added complimentary beach cabanas
MOVE
View all 17 changes →
YOUR SNAPSHOT
#4/12
Rate position
#2/12
Reputation
7/12
With offers
23
Recent changes

Your competitors don't stand still.

↓ Rates change⚑ New packages launch★ Reviews shift◈ Listings get richer◆ Demand builds up
Most hotels notice too late.

StayRival watches the market while you run your hotel — and tells you what to do about it.

YOUR RIVAL SCORE

See where you stand. Understand the gaps.

One score for your competitive position, five dimensions to explain it — built from the public signals StayRival observes across your market.

RIVAL SCORE
74/100
4th of 12 competitors▲ +1 place over the last 30 days
Market average 68Leader 85
RATERates & availability3/12
78
vs average +12vs leader -630 days +3

6% above the market average on weekends, and stable for three weeks

OFFEROffer & positioning5/12
69
vs average +4vs leader -1930 days -2

No package on stays of 3+ nights, unlike 6 competitors

REPReputation2/12
82
vs average +11vs leader -430 days +4

4.6/5 and rising — “location” and “service” mentioned positively

PRESENCEOnline presence8/12
61
vs average -9vs leader -3030 days -1

No recent Google post, direct rate missing on several dates

DEMANDFuture demand4/12
72
vs average +4vs leader -1130 days +5

4 high-pressure dates identified in the next 14 days

The Rival Score is not a scientific measurement. It summarises the public signals StayRival observes — rates, offer, reviews, online presence and demand indicators — and your position relative to your competitive set. It moves as your market moves.

Get my Rival Score →PRODUCT DATA SHOWN FOR DEMONSTRATION
YOUR PRIORITY THIS WEEK

Improve your online presence

Your online presence ranks 8th of 12. Unlike 7 competitors, your Google profile has no recent post, and your direct rate does not appear on several Google Hotels dates.

RECOMMENDED ACTIONS
  • 01Restore your direct rate on Google Hotels
  • 02Publish a weekend offer
  • 03Add recent photos
  • 04Check missing amenities on your main OTAs
See my action plan →

The rest of your action plan

Every recommendation says what to do, why it is suggested, which data supports it, and how confident StayRival is.

RATEPriority: HighConfidence: Medium

Consider raising your rate by $15–20 for Saturday Oct 17.

WHY

Public signals point to unusual pressure on that date while your rate is still below the market median.

SUPPORTING DATA
  • 5 of 7 competitors raised their rates
  • 2 competitors no longer show public availability
  • A major concert is scheduled nearby
  • The weekend opens the school break
  • You sit 18% below the market median
COMPARED WITH
Market median · 7 competitors tracked
Valid
Until Oct 15
Expected effect
Could lift your average rate on that date if demand holds.

Recommendation based on public market data. To be confirmed against your occupancy, your pickup and your strategy.

OFFERPriority: MediumConfidence: High

Publish a weekend offer on your Google profile.

WHY

Your profile has had no post in 60 days, while 7 competitors publish at least monthly — and posts are one of the few free surfaces you fully control.

SUPPORTING DATA
  • No Google post in the last 60 days
  • 7 of 12 competitors posted this month
  • Weekends are your strongest demand window
DRAFT READY TO PUBLISH

Two nights by the ocean — from $289, breakfast included, late checkout on Sundays. Book direct on our website. · Call to action: “Book”. · Photo: the terrace at golden hour.

COMPARED WITH
7 competitors publishing monthly
Valid
This week
Expected effect
Improves your PRESENCE score and how fresh your profile looks.
PRESENCEPriority: HighConfidence: High

Your direct rate is missing on several Google Hotels dates.

WHY

Booking.com appears on those dates and you do not, so travellers comparing there never see your direct price. Check your connectivity and your direct availability.

SUPPORTING DATA
  • Direct rate missing on 6 of the next 30 dates
  • Booking.com visible on all 30
  • 9 of 12 competitors show a direct rate
COMPARED WITH
9 of 12 competitors show a direct rate
Valid
Check this week
Expected effect
Puts your direct rate back where guests compare. The effect depends on your connectivity setup.
REPPriority: MediumConfidence: High

Recent reviews keep mentioning soundproofing.

WHY

Four of your last twelve reviews mention noise between rooms, and none of them has a public reply.

SUPPORTING DATA
  • 4 of the last 12 reviews mention noise
  • 0 public replies on those reviews
  • Competitors reply to 78% of their reviews
COMPARED WITH
Set average: 78% of reviews answered
Valid
Within 7 days
Expected effect
Replying publicly and mentioning it before arrival usually limits repeat mentions.
FIVE DIMENSIONS. ONE POSITION.

Your competitive position, from every angle.

StayRival compares your rates, your offer, your reputation, your online presence and future demand — then turns those signals into priority actions.

SCORE
78/100
3 of 12
+12 vs average

Where your price sits, how far it is from the market, and how it moves.

SAT SEP 12 · KING ROOM · YOUR MARKET
The Meridian
$249 ↓
Ocean House
$285
You
$312 · #4
The Palms
$349
WHAT IT COVERS
  • Rate position
  • Price gaps
  • Public availability
  • Promotions
  • Booking conditions
  • Rate movement over time
WHAT IT TELLS YOU

You sit 6% above the market average on weekends, 3rd of 12 — and two competitors have stopped showing public availability for Oct 17.

Everything about Rates & availability →
PAST · PRESENT · FUTURE

Where you were, where you are, where the market is heading.

StayRival keeps the history of your position, compares it with your set today, and reads the public signals for the dates ahead.

PAST

How your position moved

Overall rank — last 12 weeks
The Local House vs 11 competitors▲ #7 → #4
#7 → #4
Overall rank
#5 → #2
Reputation
Low → High
Promo intensity
12
Actions handled
  • Rank and score history, kept month after month
  • Rate and reputation movements, with what caused them
  • Offer and online-presence changes across your set
  • Every recommendation you marked as handled
PRESENT

Where you stand today

74/1004/12
RATE
783/12
OFFER
695/12
REP
822/12
PRESENCE
618/12
DEMAND
724/12
  • Rival Score 74/100 — 4th of 12
  • Strengths: reputation (2nd) and rate position (3rd)
  • Weak spot: online presence (8th)
  • 4 opportunities and 2 risks detected this week
FUTURE

What the next 14 days look like

  • Rates published by competitors for coming dates
  • Public availability shrinking on 4 dates
  • Events, school holidays and long weekends nearby
  • Short-term weather on the coming weekends
  • Dates where your rate looks low for the market

Future signals are observations, not forecasts. StayRival shows what it sees publicly and how confident it is — never a certainty.

Sat Oct 17HIGH OPPORTUNITY
OBSERVED FACTS
  • Concert 1 mile away
  • First weekend of fall break
  • Long weekend for part of the market
MARKET SIGNALS
  • 5 of 7 competitors raised their rates
  • 2 competitors no longer show public availability
  • Your rate is 18% below the market median
AI READING

Several independent signals point the same way for that date: outside demand building while public supply tightens.

RECOMMENDATION

Consider raising your rate by $15–20 for that Saturday, and keep your last rooms for the direct channel.

CONFIDENCE

Medium — to be confirmed against your own occupancy and pickup.

INSIDE STAYRIVAL

Your market, at a glance.

The dashboard your report opens into — your position, the gaps that explain it, and the actions recommended next.

app.stayrival.com
Market overview

Your score, the moves that need your attention, and everything else compared below.

PRODUCT INTERFACE · FICTIONAL DEMONSTRATION DATA

THE WEEKLY MARKET BRIEF
Your market generates hundreds of signals.
You should only have to read the actions.

124 observations. Three actions.

StayRival filters what changed, keeps what moves your position, and turns it into recommended actions — with the reasoning behind each one. Delivered every Monday morning.

OBSERVE→DETECT→PRIORITISE→RECOMMEND
YOUR WEEKLY MARKET BRIEF
Miami Beach
Aug 17–23 · The Local House
124
observations
17
changes
4
that matter
3
actions
⚑ WHAT CHANGED
RATE
5 of 8 competitors reduced rates for September weekends, with a median decrease of 8%. The steepest cut: The Meridian, −14% on Sep 12–13.
OFFER
Two competitors launched new direct-booking packages — both target 3+ night stays, both undercut OTA pricing by 10–20%.
REP
The Palms continues to improve its reputation, gaining +0.2 points over the last 30 days — guests repeatedly mention the new spa.
PRESENCE
Three competitors refreshed their Google profiles this week — new photos, posts and amenities, while your profile has not moved in 60 days.
OPPORTUNITIES
  • Oct 17: rates rising and public availability shrinking around you
  • No competitor answers the 3-night direct-booking demand this month
RISKS
  • Your online presence is losing ground on Google
  • Soundproofing mentioned in 4 of your last 12 reviews
⚑ RECOMMENDED ACTIONS
  1. 01
    Restore your direct rate on Google Hotels
    Missing on 6 of the next 30 dates while Booking.com is visible on all of them.
  2. 02
    Consider a higher rate for Saturday Oct 17
    5 of 7 competitors raised theirs; you sit 18% below the market median.
  3. 03
    Reply publicly to the reviews mentioning noise
    Your set answers 78% of its reviews. These four have no reply.
AI TAKEAWAY
You are priced above 6 of 8 competitors for the next three weekends while holding the #2 reputation score — a position that supports premium pricing. What weakens it is presence, not price: on Google, your listing is the least active of your set. Fix that first, it costs nothing.
WATCH: PUBLIC AVAILABILITY · THE MERIDIANWATCH: SEPT WEEKEND RATE MOVES
HOW IT WORKS

Monitoring in minutes.
Not a software project.

No demo calls. No integrations. No PMS connection. Self-service from the first click.

01
Find your hotel

Search your property name. That's the entire setup.

02
We identify competitors

StayRival builds your competitive set from location, positioning, price band and guest profile. Adjust it anytime.

03
Get your Rival Score

Your rank in your market, your five dimension scores, and the gaps that explain them — free, with an account.

04
Monitoring starts

Daily comparison, alerts on the moves that shift your position, recommended actions, and your Weekly Brief every Monday.

QUESTIONS

Questions, answered.

What does the Rival Score actually measure?

It summarises your competitive position in one number, out of 100, from five dimensions: rates and availability, offer, reputation, online presence and future demand. It is built from public signals — published rates, packages, reviews, Google and OTA listings, events around you — and from your position relative to your competitive set. It is not a scientific measurement: it is a comparison, and it moves as your market moves.

How are my competitors chosen?

StayRival pre-selects the properties genuinely comparable to yours, from location, category, price band, size and guest profile. You confirm or change that list in the flow, and you can adjust it at any time afterwards — your set is yours, not ours.

Where does the data come from?

From public sources only: rates and availability published on booking channels, Google Business Profiles and Google Hotels, OTA listings, guest reviews, competitor websites, and public event, holiday and weather calendars. No private data, no scraping of your competitors' systems, no PMS access.

How does StayRival separate facts from estimates?

A fact is something observed: a published rate, a new package, a review, a missing amenity. An interpretation is labelled as such and comes with a confidence level. When the answer depends on data StayRival cannot see — your occupancy, your pickup — it says so instead of guessing.

What can the AI recommend without a PMS?

Everything that depends on the outside market: fixing your presence on Google and the OTAs, adding a package your set already offers, replying to a review theme, publishing content, and flagging dates where the market is tightening while your rate sits below the median. Rate recommendations are always framed as “consider” and left for you to confirm.

What would need a PMS connection?

Anything that depends on your own production: occupancy, pickup, ADR, RevPAR, rooms left, historical performance. StayRival does not have that today and does not pretend to compute an optimal rate from public data. A PMS connection is on the roadmap — it is not part of what you buy today.

How often is it updated?

Your competitive set is compared daily, alerts fire when a change moves your position, and the Weekly Brief lands every Monday morning. The free report is a one-off snapshot of the day you request it.

What's the difference between the free report and continuous monitoring?

The free report gives you your Rival Score, your rank, your five dimension scores and your main gaps — once, for your property, and it stays in your account. A subscription adds the daily comparison, the history, alerts, the full action plan and the Weekly Brief. Plans start at $29.90/month (Pro at $99), every plan opens with a 14-day full trial — a card is required, but nothing is charged before day 14, and you can cancel in one click.

PRICING

Plans that fit your property.

Start with a free competitive report. Continuous monitoring from $29.90/month, with a 14-day full trial — card required.

Starter
Your position on rates and offer
$29.90/month
✓1 property · 3 competitors analyzed
✓Full rate calendar + reputation
✓Weekly Brief
✓Report history
POPULAR
Pro
Full comparison and AI recommendations
$99/month
✓1 property · 10 competitors
✓+ presence, future demand, full brief
✓AI recommendations and action plan
✓Full history and rank tracking
✓Alerts on important moves + Weekly Brief
Business
Small groups & multi-property
$249/month
✓3 properties · up to 15 competitors
✓Everything in Pro
✓Multi-property comparison reports
✓Priority support
Analyze my hotel →
14-day full trial · Card required, no charge before day 14 · Cancel anytime
FREE COMPETITIVE REPORT

What did your competitors change this week?

Find out in 2 minutes. Free report — your Rival Score, your rank in your set and the gaps that explain it.

Free competitive report · No credit card · Takes 2 minutes